Lakehomes.com has been a favorite destination for waterfront buyers since 1996, although only about 2% of real estate buyers were online back then. Today, nearly 100% of waterfront buyers are online, and we continue to keep making the website better all the time.
We wanted to share a few snapshots from our early days on the Internet until today, and then into the future as we seeing it playing out. Because of changes in technology from then until now, some pages may take ten or fifteen seconds to load (let them load fully before you click on them again), but please enjoy this voyage of our company history if you'd like.
In 1996 our site was truly one of the early sites for individual agents, or even real estate companies. We were a bit younger then, and this is how we appeared in those days as The Metro Lakes Specialists.
1997 saw a few minor changes to our design, and the addition of some calming music instead of the brief splash of seagulls -- and even a more professional look. Internet awards were big back then, and so we added some of ours to our home page.
Through the late 90s, the Internet was growing rapidly in strength, and our site was becoming more and more popular. We didn't make a lot of major changes to the design over the next few years, except for those relating to the text and how properties were displayed. During 1999, we changed from being agents with Edina Realty to using our domain name of Lakehomes.com in our own company name -- as Lakehomes.com Realty.
By 2002, we had moved to Grand Rapids and expanded from our core Twin Cities market. What is really amazing is that our looks had not changed at all since our last major design change in 1997. We were in our late thirties then, and we figured that those youthful looks would probably stick with us forever.
By 2003 we had begun to grow into other waterfront markets around Minnesota, and so our design began to take on the look of a real estate company, instead of just the two of us as lake specialists. New agents began to join Lakehomes.com Realty, and we came up with the ship's wheel to help direct buyers to various areas and agents on our site.
In 2004, we were beginning to add a lot more lake properties to our site from around the state, and we massaged our design once more to accomodate that.
2005 was a great year at Lakehomes.com Realty. Our listings and the number of agents working for us were both growing rapidly. The company created a new logo for the times and many changes in the website as well. However, one of the worst things that occured is that all of sudden we became older one day and needed a new photo for ourselves immediately.
Things stayed pretty much the same on the site until 2008, when we added blog articles like this one, and more direct contact with each of our agents directly from the the website. That was also a the year we saw a need to give much better information to the consumers, so we began to redesign the site to give highly defined area information to our visitors, along with direct links to waterfront properties in each market area.
By early 2009, our new design was in place, and with our traffic increasing almost tenfold overnight, we could tell that was what you all wanted! The site has continued on without much change during the past two years, and we are now ready to embark on our largest modification ever...by far!
In the next few weeks, you will begin to see some major changes here that will give you even more information than you get now. Our design and functionality will be growing along with the beginning of a new decade, and our reach across many states will also begin to take effect. As technology continues to give us so many more options, we need to offer as many of those as we possibly can to our customer base, and 2011 is the year that will begin to quickly ramp up.
Lakehomes.com and Lakehomes.com Realty will continue to give consumers the best source of information they can get when it comes to waterfront real estate. Only now we will begin to offer that to even more people across America.
We thank you for all the years of being here with us as we have grown from a couple of lakeshore agents into a real company. Please also stay with us for the next round.
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